Beauty

Why Naomi Watts’ ‘Pro-Aging’ Brand, Stripes Beauty, Is Great for Women Going Through Menopause

Olivia Bellusci

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Naomi Watts has built a beauty and wellness brand for women that embraces aging and doesn’t ignore those experiencing menopause.

In 2022, the acclaimed actress, 57, launched Stripes Beauty, a brand targeted at women in midlife. Watts seems to have plenty of knowledge about serving women going through hormonal changes, as she herself experienced early menopause.

While speaking about Stripes Beauty in a January 2025 video, Watts recalled how, when she was only 36 years old, her doctor told her she was close to menopause after she experienced symptoms like night sweats and irregular periods.

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Instead of focusing on anti-aging, the Mulholland Drive star described Stripes Beauty as a “pro-aging” brand in the video.

“We developed science-backed products that help address your hormonal changes as you age. We’re targeting your symptoms from scalp to vag with fantastic ingredients that will really speak to your hydration issues,” she remarked. “We want to normalize the conversation around menopause and destigmatize this life change that every woman will naturally go through in their lifetime.”

As explained in the video, Stripes Beauty doesn’t just sell facial products; some of its bestsellers include those for vaginal wellness, like the Vag of Honor Hydrating Gel for Intimate Moisture and the Oh My Glide Play Oil.

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In October, Watts’ All’s Fair costar Kim Kardashian even called her in desperate need of lubricant to get into her latex pants, and The Watcher alum delivered, sending over someone with her Oh My Glide Play Oil, per a TikTok video.

“This is gonna save me tonight because I needed to get these on,” Kardashian, 45, remarked as she applied the oil. “Who knew having a costar with a lube line would come in such handy?”

Other bestsellers from Stripes Beauty include body products like the Rich & Tight Ultra Hydrating & Firming Peptide Body Butter and The Full Monty Squalane Hydrating Vitamin C Body Oil. When it comes to hair, Watts has her fans covered with The Crown Pleaser Ectoine Densifying & Hydrating Hair Mask.

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