Karlie Kloss to Bring Back Iconic LIFE Magazine With Huge $45 Comeback Issue

Karlie Kloss is reviving legendary magazine LIFE with a 250-page comeback issue.

The iconic publication first launched in 1936 with early issues selling for just 10 cents. However, readers will have to pay $45 for the new edition, which is positioning itself as a luxury collectible rather than an ordinary magazine, according to a Wednesday, October 28 report in The New York Times.

Victoria’s Secret model Kloss, 34, who married investor Joshua Kushner back in 2018, secured the deal to bring back LIFE via her company Bedford Media back in 2024.

However, the publication’s historical photography archive will remain under the control of People Inc, formerly known as Dotdash Meredith, per the outlet.

LIFE will make its return on November 23 as part of a quarterly publication. The 250-page issue, which will be titled “Where Are We Now?”, will see over 120 contributors exploring topics about scientists, artists, athletes, entrepreneurs and everyday Americans.

In another shake-up to the format, the new issue will have no conventional print advertisements. Electric vehicle company, Rivian, and design software company, Figma, will sponsor the launch.

“What made LIFE extraordinary was its ability to make the world feel closer,” Kloss told The New York Times.

“And our responsibility is to preserve and to protect that legacy.”

It is understood that Kloss will be focusing on the commercial side of the business as opposed to the editorial decisions.

The iconic magazine first launched back in 1936 and soon became one of America’s most influential publications. By 1970, its circulation reached around 8.5 million copies a week.

Its weekly run ended in 1972 before being brought back to a monthly run in 1978 until 2000. Just four years later, in 2004, it was revived for a second time in the form of a free weekly supplement to U.S. newspapers, but this ended in April 2007.

As well as LIFE‘s 2026 revival, readers can also expect a website, documentaries, social media content and special editions, per the outlet.

This isn’t Kloss’ first venture into the publishing world, as she has also invested in magazines such as i-D and W.